India, Nov. 27 -- The Delhi high court on Thursday protected the personality rights of Bollywood actor Ajay Devgan by restraining various entities from commercially using his name, image, or voice without his consent.

A bench of Justice Manmeet PS Arora granted protection while dealing with the actor's suit, which stated that various aspects of his persona were being misappropriated without his consent.

Devgan's legal team highlighted that the actor's persona was being exploited to promote paid appearances at events, sell merchandise, and even use AI tools to create deceptive deepfake images featuring him alongside other celebrities. His lawyers further contended that the actor's persona was being misappropriated in obscene videos, caus...