India, Oct. 2 -- Dear Media has locked in Claudia and Jackie Oshry's podcast The Toast with a new three-year agreement after a competitive bidding process that included SiriusXM and iHeart.

The deal, said to be the Oshrys' biggest to date, was negotiated by WME and includes exclusive ad rights, promotion, and production. The Toast streams five days a week and has topped 100 million listens on Spotify, with video on YouTube and plans to expand onto Spotify's video platform.

"Claudia and Jackie have built 'The Toast' into a pop culture powerhouse with a loyal and engaged cult following of listeners and viewers," Dear Media founder and CEO Michael Bosstick said. "At Dear Media, we are committed to amplifying visionary creators whose platfo...