India, July 19 -- Coldplay frontman Chris Martin has gone from singing about heartbreak to playfully interrogating couples live on stage-thanks to a kiss-cam moment that's now taken on a life of its own. At a recent concert in Boston, a seemingly innocent tradition turned into an unexpected scandal when Astronomer CEO Andy Byron and HR head Kristin Cabot were caught by the kiss-cam. The crowd cheered-until the pair quickly pulled apart and ducked out of view, TMZ reported.

What looked like a cute moment soon spiraled into online speculation, especially after reports revealed Andy is married.

Not long after that now-viral moment, Martin, who seemed aware of the growing buzz, turned his attention to the next couple caught on camera. The C...