India, Nov. 14 -- A Gen Z customer walks into a bar. There's no punchline, just vibes. Going to bars, like everything else for today's 20-somethings, is more about doing it for the plot than to get wasted. They invented the term sober-curious. They prefer coffee raves to the OG kind. The kids that grew up on Freakshakes are all grown up and want their cocktails to be 'Gram-ready too. They don't have a signature drink. An Old-Fashioned is so old-fashioned.

So, what is a bartender to do? Bring the drama to cocktail hour, of course. Here's how.

Bells and whistlesEvgenya Prazdnik, 39, Goa

Prazdnik, head mixologist at Panaji's MTW Bar, has spent 20 years working in bars in Russia, Qatar, Lebanon, Sri Lanka, and India. "When I started out, w...