Chandigarh, Feb. 13 -- In a move set to benefit both moviegoers and cinema operators, the UT administration is preparing to introduce flexible ticket pricing across multiplexes in Chandigarh, similar to models already in place in Punjab and Haryana.

Under the new system, movie ticket prices will vary based on demand, with rates differing for weekdays and weekends, and adjusted depending on the movie's popularity or lack of thereof.

Currently, ticket prices in Chandigarh range from Rs.280 to Rs.300, while in the neighbouring states, prices fluctuate between Rs.150 and Rs.600.

The change will allow multiplexes to offer lower ticket prices on weekdays when demand is lower-a significant shift from the current uniform pricing system, where ...