India, Feb. 24 -- For anyone looking closely enough, the trajectory was amply clear over the past year. Indian tech company Noise made fairly acceptable attempts to up the game, move up price bands with substance, and efforts encompassed true wireless earbuds as well as smartwatches. The Noise Buds Xero a very clear example of that. Yet, little could anyone have predicted, quite how that journey will peak. If at all it has peaked. Audio giants Bose tuning the Master Buds earbuds, is a significant milestone. Mind you, Bose doesn't give away its secrets easily.

An audio tuning collaboration of this ilk has so far been non-existent in the Rs.7,999 price band that the Noise Master Buds reside in. The closest competition gets to anything simi...