Mumbai, Sept. 17 -- The Board of Control for Cricket in India (BCCI) found themselves a new jersey partner on Tuesday in Apollo Tyres for Rs.579 crore, it is learnt. The winning bid was approximately 28% higher in value than the minimum asking price. For the Gurgaon-based tyre manufacturer to join hands with the BCCI for a two-and-half year partnership which will run until March 2028 signals good news for Indian cricket in light of the circumstances in which the previous partners Dream 11 had to step away, following government regulatory changes. Apollo brushed past competing bids from Canva (Rs.554 crore) and JK Cement (Rs.477 crore) to bag the deal which will include 121 bilateral matches and 20 matches in ICC events. "The new partnership...