India, July 9 -- Big Savings on Echo, Kindle and Fire TV for Indian Buyers: Amazon India has launched its annual Prime Day sale, exclusively for Prime members, starting midnight on July 12 and running through July 14. The three-day event features major discounts on Amazon's own product range, including Echo smart speakers with Alexa, Fire TV streaming devices, and the latest Kindle Paperwhite e-reader.

Here's a breakdown of what's on offer this year:

Amazon is offering a flat Rs.3,000 discount on the latestKindle Paperwhite, bringing the price down to Rs.13,999. The device features a 7-inch glare-free screen, 25% faster page turns, and up to 12 weeks of battery life on a single charge.

Customers looking to make their homes smarter can ...