India, Aug. 18 -- A new video for L'Oreal Paris' Lessons of Worth series featuring Aishwarya Rai elaborates on the brand's tagline-because you're worth it-to fit today's norms. In the ad, the actor says how she refuses to let likes or social media chatter define her self-worth, urging the viewers to do the same.

Aishwarya addressed the growing influence of social media on personal worth, with many looking online for validation. Urging the viewers to shift the measure of their worth from external approval, she says in the video, "I'm worth it, but what really decides that? The kind of pictures posted? The number of likes? Or is it the comments on social media? We have given such power to these things. The power to own our worth."

The act...