India, Nov. 30 -- An Instagram video has sparked widespread amusement online after an Indian man turned up at a friend's haldi ceremony wearing a yellow Blinkit delivery outfit. The unexpected fashion choice quickly went viral, drawing reactions from both viewers and the delivery platform itself.

The video, shared by Instagram user Dhruv Jain, opens with a text overlay that reads, "They said wear yellow for haldi." Moments later, Jain is seen entering the venue dressed in a yellow Blinkit delivery agent's T shirt. The other guests are dressed in traditional yellow outfits, creating a striking contrast that instantly adds to the humour.

In the video, Jain walks up to the groom to be and bride to be to greet them. Both appear stunned for ...