Kathmandu, May 13 -- In Nepal, nearly every popular product seems to have two versions-one genuine and another an imitation. Counterfeit goods mimicking global brands, from beverages to apparel, have flooded the market.

Opportunistic businesses have been capitalising on the brand equity of internationally recognised names.

Coca-Cola appears alongside knock-offs like Club-Cola. Mountain Dew faces competition from a suspiciously named 'Maintain Dew'. KFC has its twin in KKFC. And brands like Centre Fruit and Centre Fillz mimic popular confectionery. Even renowned labels like Adidas and Nike are frequently copied, with counterfeit versions openly displayed in shops.

A striking case involved Kansai Nerolac Paints, an Indian subsidiary of J...