India, July 21 -- Samsung has launched its new Business Experience Studio (BES) in Mumbai, marking a key step in expanding its B2B innovation footprint in India. Located on the 28th floor of Oberoi Commerz-II, Goregaon East, this 6,500-square-foot space is designed to offer enterprises a real-world view of how AI, automation, and connected devices can transform business operations.

The studio is divided into four interactive zones, each showcasing solutions for different sectors and business environments. In Zone 1, visitors explore tailored solutions for education, finance, retail, and healthcare. Examples include smart classrooms featuring digital displays and tablets, as well as intelligent air quality systems and diagnostic tools for...