India, Nov. 30 -- Opera Ads is a fast-growing online advertising platform that seamlessly integrates into the Opera product portfolio and its 350 million global users. The company has recently announced the addition of new ad units that will help advertisers increase engagement with their target audiences and maximise the performance of their online campaigns.

In traditional online advertising, marketers tend to redirect users to a landing page where they need to navigate a number of clicks to reach a call-to-action button for what they need, such as contact information, online chats, or just the phone number of a business. Unfortunately, these action buttons are often not integrated with apps or phone functions, forcing the user to copy...