India, Jan. 6 -- HP Inc. has announced a consolidation of its gaming portfolio, bringing OMEN and HyperX together under a single master brand. The move positions HyperX as an end-to-end gaming platform spanning PCs, displays, peripherals and software, reflecting a broader effort to deliver a more unified gaming experience.

The introduction of HyperX OMEN gaming products marks a structural change rather than a simple product refresh. By aligning its hardware and software assets under one identity, HP aims to address growing demand for consistency across performance, design and personalisation.

Until now, OMEN and HyperX operated as complementary but distinct gaming brands. OMEN focused largely on gaming PCs and displays, while HyperX bui...