India, Sept. 4 -- Flash has announced the worldwide launch of Flash AI, an AI shopping assistant designed to simplify decision-making for the growing base of over one billion ecommerce shoppers.

The platform, founded by Ranjith Boyanapalli, ex-SVP at Flipkart, is backed by Blume Ventures, Global Founders Capital and Peer Capital. With ecommerce scaling beyond USD 7 trillion globally, Flash AI aims to address key consumer pain points such as decision fatigue, overwhelming product choices, confusing reviews and complex price comparisons.

Flash AI can be accessed simply by adding flash.co/ before the URL of any product from any online merchant. Once activated, it transforms the product page into an AI-powered view, generating a concise sum...