Gurgaon, June 5 -- Contentstack has announced the launch of Contentstack Data and Insights, a suite of native audience analytics, real-time data activation, and omnichannel campaign orchestration features. These capabilities are now integrated into Contentstack EDGE, the company's adaptive digital experience platform (DXP), designed to unify content and data workflows for brands delivering personalised experiences across digital channels.

The announcement was made during Contentstack's fourth annual customer conference, ContentCon, which featured sessions with enterprise customers including Crocs, Mattel, PetMeds, and Volvo Cars. The event concluded with a keynote by Brandi Chastain, co-founder of Bay Football Club and two-time FIFA Wome...