Gurgaon, Jan. 31 -- The impact of Artificial Intelligence (AI) on the gaming industry goes far beyond simple enhancement as it implies a great change in how games are conceived, played, and interacted with. From the earliest implementation of AI-controlled NPCs to their use today, in the form of complex algorithms, AI has become a central force that transforms not only gameplay but also players' expectations and ways in which they interact. Recent statistics have recently indicated that games utilising AI-driven algorithms increase the player retention rate by 30%. This is because AI can create experiences that are customised to the preferences and skill level of the individual player.

Improving Immersion and Interactivity

AI touches th...