Khushhali Microfinance Bank, IFC undertake digital project
Pakistan, Nov. 20 -- A memorandum of understanding (MOU) was signed between Khushhali Microfinance Bank Limited (KMBL) and International Finance Corporation (IFC) for a transformation program that will extend over two years. The essence of this project is to empower farmers through digital-agri transformation program that will extend over two years. The project is being undertaken to empower farmers through digital agri-finance solutions and expand outreach to new rural microfinance customers in Pakistan. The project will comprise a segmentation approach which will drive the Bank's market strategy by delivering relevant product concepts. The project will leverage data from both Khushhali's existing customer base and external sources. IFC ...
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