Sri Lanka, April 22 -- The Sri Lanka Tourism Development Authority (SLTDA), in partnership with the Asian Development Bank (ADB), launched a comprehensive Marine Tourism Roadmap which could transform the island nation into a year-round marine tourism destination while balancing economic development with ecological conservation.
The initiative, unveiled in Colombo, seeks to mitigate the industry's historical reliance on monsoon-driven seasonal travel by diversifying offerings across key coastal regions.
It also lays the groundwork for a new chapter in Sri Lanka's tourism sector and the nation's blue economy.
The roadmap, developed through stakeholder consultations and technical assistance from ADB, targets both established and emergin...
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