New Delhi, Dec. 26 -- As messaging platforms compete to become more than just communication tools, WhatsApp is quietly expanding what Channels can do. The company is now testing a quiz-based update feature for Channels, allowing admins to post interactive, multiple-choice questions directly to their followers.

The feature, currently available in beta, reflects WhatsApp's broader effort to make Channels more engaging, participatory, and useful, particularly for creators, brands, and community managers who rely on one-to-many communication.

Unlike standard broadcast updates, quizzes introduce an element of real-time interaction, turning passive followers into active participants.

According to a report by WABetaInfo, the Channel Quiz feat...