New Delhi, April 21 -- The year 2020-21 has been tough for the entire retail industry in the country. Yet, while coping up with this pandemic we have realized that for a business to sustain all odds, it needs to have a system in place that works as a growth mechanism. It also helps you to analyze the pros and cons of the various industry factors.

Sustainability in retail implies continuous monitoring of both your internal and external environment. It also means working on it to achieve maximum success. At the same time, it is important that the entire system and working of your internal processes are streamlined and technology-driven. This will help keep up with the changing marketing needs of the people. At the same time, it is critical...