New Delhi, Sept. 12 -- Amazon has expanded its 10-minute delivery service Amazon Now to some areas of Mumbai, becoming the third Indian city to roll out the service after Bengaluru and Delhi. The service gives customers in participating neighbourhoods the opportunity to order thousands of everyday products- including groceries and personal care products as well as electronic accessories- and have them delivered within ten minutes, where the service is offered.

Amazon said the service is part of its commitment to offer the "full spectrum of fastest speeds" to customers, from minutes to same-day delivery. To support the rapid turnaround, the company has opened more than 100 micro-fulfilment centres across the three cities and said it plans...