New Delhi, Dec. 17 -- Generative AI has made video creation faster but not always predictable. For creators and enterprises experimenting with AI video tools, the biggest challenge has rarely been generation; it has been control. Adobe's latest Firefly updates indicate the company is now squarely addressing that gap.

With new precision editing tools, expanded partner models, and a limited-time offer of unlimited generations, Adobe is positioning Firefly less as a novelty engine and more as a production-ready layer within modern creative workflows.

Announced on December 17, Adobe's updates focus on a simple but consequential idea: creators should not have to start over every time AI gets something slightly wrong.

Anyone who has experime...