South Africa, Sept. 23 -- Global viewpoint

Titled The whole picture, the campaign highlights The Guardian's ability to offer a global viewpoint on news, culture, sport, and lifestyle for audiences in the US and beyond.

In the US, the campaign will be visible across subway lines in New York City via Outfront's MTA network, with placements on platforms at major stations. Additional visibility comes from digital billboards in prominent locations including Moynihan Train Hall at Penn Station and near Madison Square Garden. The campaign also extends to audio ads on popular Vox Media podcasts, with host-read spots on shows such as Pivot, Where Should We Begin? with Esther Perel, and Today, Explained.

Millions of readers

This push marks a si...