South Africa, June 4 -- With the explosive rise of AI-driven assistants like ChatGPT, Siri, Alexa, and Google Assistant the way people search is fundamentally changing. Traditional typed searches are giving way to voice commands, conversational queries, and intelligent prompts. But, when it comes to location based searches (or prompts), behind this shiny new interface lies something essential: the same old data.

Whether someone asks Siri "Where can i find a good burger in Rosebank" or types a query into an AI chat window, these platforms don't invent answers from thin air. They pull from structured, trusted data sources like Google Maps, Bing, Apple Maps, and more. And if your brand's location data isn't present, accurate, and consistent...