South Africa, April 14 -- Steenberg's new labels represent a seamless blend of history and elegance, paying homage to the estate's legacy while embracing a future-forward aesthetic.

This evolution is a natural progression for Steenberg as it balances its rich heritage with its role as a South African fine wine.

"The new flagship wine labels embody Steenberg's commitment to premium quality and innovation," says Carryn Wiltshire, Steenberg Wines marketing manager.

"They are a visual and tactile representation of the elegance and craftsmanship that define our wines, ensuring they remain as relevant and aspirational as they are exceptional in the glass."

Why this rebrand matters

Steenberg has long been synonymous with premium, terroir-dr...