South Africa, July 3 -- Unhelpful behaviour

Building on the success of the 2024 You Got This launch, the 2025 campaign highlights the power of encouragement, revealing that four in five athletes face unhelpful sideline behavior, which can lead them to leave sports. Rooted in the universal truth that every athlete needs someone in their corner, the campaign highlights how a strong support system can be the difference between success and self-doubt.

In this episode, Adidas spotlights captain Siya Kolisi and longtime mentor and coach, Rassie Erasmus.

Known for his resilience, leadership, and strength, Siya Kolisi's journey began in the township of Zwide in the Eastern Cape, where rugby was more than a game, it was a path to something grea...