South Africa, Feb. 13 -- Primedia Studios is committed to celebrating and elevating the voices of creatives from Africa. The achievements of industry icons such as Letta Mbuli and Caiphus Semenya, alongside the international acclaim garnered by productions like Black Panther and the creative industry contributions of artists like Pretty Yende and acclaimed director Akin Omotoso, highlight the rich narrative potential of the Continent and its capacity to captivate audiences worldwide and in particular, digital audiences.

Central to this narrative is the impact of design in Africa-focused productions. The continent's unique aesthetic sensibilities, rooted in its diverse cultural heritage, have become a focal point in storytelling. From cos...