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"The demand for this year's Oscars is an undeniable reflection of the show's evergreen cultural influence, and a testament to Disney's ability to deliver the greatest live entertainment specials in the market," said John Campbell, SVP, entertainment and streaming solutions, Disney Advertising. "The Oscars continues to be the ultimate platform for advertisers to introduce bold concepts and connect with audiences on a global scale."

The influence of the Oscars extends well beyond the live broadcast, providing brands with several opportunities to align with the show's most memorable moments. From Know Your Movies on Hulu and Critically Acclaimed on Disney+ to TikTok Pulse Premiere and an influencer campaig...