South Africa, May 29 -- "This team combines Media24's commercial media powerhouses under one banner," says Nerisa Coetzee, chief revenue officer: Media24 Advertising & Content Marketing, which forms part of the Media24 Media division under CEO Minette Ferreira. "We will work closely with media agencies and brand partners to deliver solutions that meet shared commercial goals."

"The media landscape has changed. Audiences are fragmented, attention is scarce, and brands and their agencies need more than just reach. They want measurable results, real engagement and creative strategies that connect with the right people at the right time."

The formation of this team is Media24's response to those demands. It brings together advertising perfo...