South Africa, April 3 -- Globally, ESG has transitioned from a niche concern to a fundamental aspect of corporate responsibility. Stakeholders, from investors to consumers, are increasingly demanding transparency and ethical practices from their partners. South Africa has a complex socio-economic landscape. Our country faces factors such as the energy transition, inclusivity challenges, and environmental conservation, bringing into focus the critical need for ESG-focused strategies. Marketing, as the bridge between businesses and their audiences, holds the power to amplify these efforts, driving awareness and action.

South Africa's stagnating economy and high unemployment rate - an estimated 6 million people without jobs - highlights the...