South Africa, June 19 -- At Bluegrass Digital, we've spent over two decades helping brands select and implement CMS platforms that align with their unique business goals. Whether it's a large-scale replatforming or an upgrade to support omnichannel experiences, we know that success depends on choosing the right fit - not just the most popular platform.

We have worked with WordPress, Umbraco, Drupal, Optimizely, Sitecore, Contentful and many other popular platforms.

So, how should you approach CMS selection in 2025? Below are key insights and practical steps based on industry best practice and our experience with platforms like Umbraco and Optimizely.

Before looking at platforms, clarify your digital strategy. What does success look lik...