South Africa, Aug. 4 -- For over three decades, across more than 40 countries, Product of the Year has been the ultimate consumer-voted recognition of product excellence and innovation. In a marketplace where shoppers are more discerning than ever, the Product of the Year seal serves as a powerful shortcut: it tells consumers, "This product delivers. You can trust it." For brands, that endorsement is a proven driver of sales, visibility, and consumer confidence.

"Over the past three years, we've seen Product of the Year South Africa grow into a powerful platform for brands to stand out and for consumers to make confident choices. The 2025 programme was a bumper year for both entries and winners, and we're looking forward to an even bette...