South Africa, Dec. 9 -- South African advertising leader and founder of Lobengula Advertising, Brenda Khumalo is on the global Jury.

Open across all media, Moments Cut celebrates the work powered by instinct, timing, craft and a real point of view. For work that defines the moment. Creativity that captures the world as it happens. From the Football World Cup and Olympics to Super Bowl moments and the spontaneous brand reactions that turned trending conversations into cultural touchpoints, the Moments Cut celebrates work that moved fast, felt relevant, and connected instantly leaving a lasting mark.

What the 2026 jurors are saying

"The new 'Moments Cut' category shines a light on work that responds instantly to culture and meets today's...