South Africa, April 23 -- The initiative comes at a time when law firms are under increasing pressure to differentiate themselves in a competitive market, respond to client expectations, and navigate digital transformation.

Advisory role focused on innovation

The board is expected to serve in a consultative capacity, advising Best Lawyers on a range of initiatives related to data-driven marketing, business development and client engagement. According to the organisation, the goal is to develop more targeted resources for firms and attorneys navigating a shifting industry landscape.

1 Apr 2025

Initial in-person engagement is scheduled to take place at the 2025 Legal Marketing Association (LMA) Annual Conference. There, board members wi...