South Africa, Feb. 13 -- This is according to a new report by Boston Consulting Group (BCG) which highlights that companies that don't develop products and services explicitly tailored for women are leaving significant money on the table.

The research is based on a global survey by BCG X, supported by BCG's Center for Customer Insights, of approximately 15,000 people in 12 countries, including South Africa, three-fourths of whom were women.

There were 1,230 local respondents surveyed, comprising of 915 women and 314 men. The survey revealed that in key segments such as consumer goods, healthcare, and financial services, women do not believe that the products and services available to them readily meet their needs.

"This is a wake-up ca...