South Africa, June 16 -- This week, I chat to Ryan McManus, the chief creative officer at VMLY&R.

Passionate about his work, he also makes a point of making time for things outside of screens and finds happiness in the smaller details of life. "Get off Zoom and go outside every now and then. It will make you more productive, smarter and happier," he said.

Here, he tells us more about his life, his career and his plans for the future...

As chief creative officer for VMLY&R, could you briefly explain what your role entails?

I spend most of my time using strategic and creative thinking to solve real business problems - for our clients, their customers and also our own business. Creative ideas have the ability to go beyond the marketing d...