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The marketing genius of Spotify Wrapped

South Africa, Dec. 12 -- Lo and behold, one of my most-listened-to songs was an obscure 2004 track titled Rusty Chevrolet by the Irish band Shanneyganock. I heard it first thanks to my son, whose frie... Read More


How to build a brand that lasts when the trends don't just change every year, but every day

South Africa, Dec. 12 -- My question is, how do you build a brand that lasts when the trends don't just change every year, but every day? Based on our analysis of the trends shaping the next 18 month... Read More


Human8 reveals 2026 what matters report

South Africa, Dec. 12 -- Human8, the global marketing insight consultancy, in collaboration with in-house cultural strategy experts from Space Doctors, unveils its sixth annual What Matters report. Th... Read More


Limited-edition Corona bottles pay tribute to South African seaside gems

South Africa, Dec. 12 -- Each beach - Kraalbaai, Boulders Beach, Nature's Valley, and Camps Bay - forms part of the curated global guide celebrating the world's most iconic beaches. Launched this year... Read More


Ithuba's Lotto ads ruffle consumer feathers

South Africa, Dec. 12 -- New prize structure The case centred on Ithuba's television commercial and an accompanying post on X, both of which promoted the Lotto's updated number pool and new prize str... Read More


#BehindtheCampaign: MTN SA celebrates with Do not disturb the Season campaign

South Africa, Dec. 11 -- It taps into the country's mood, inviting South Africans to socially switch on and embrace the festive summer season as a well-deserved reward for a year of relentless hustle ... Read More


Design Bridge and Partners launch bold new corporate brand for Tiger Brands

South Africa, Dec. 11 -- Twenty-five years after changing its name from Tiger Oats to Tiger Brands, the refresh reflects the organisation's commitment to building a more resilient society in the marke... Read More


MotionAds, BackaBuddy launch Good News Drop

South Africa, Dec. 11 -- Donations As part of the activation, 80 delivery bikes in Cape Town are being transformed into a mobile good-news network, distributing 20, 000 flyers throughout the city. Ea... Read More


South African one of the PRCA's new Fellows

South Africa, Dec. 11 -- Selected for their exceptional contributions to the global public relations industry, these individuals have been honoured for their outstanding achievements and dedication to... Read More


Registration opens for WOO London 2026

South Africa, Dec. 11 -- Registration is now open for the World Out of Home Organisation's next Annual Congress, to be held in London from June 3-5 2026. London 2026 will be held at the Park Lane Hil... Read More