Publication

Byline

SA agencies shine on the global stage at the International Echo Awards 2025

South Africa, Jan. 16 -- The International ECHO Awards, presented by the Global Alliance for Marketing and Management Associations (GAMMA), celebrate the world's most effective marketing campaigns, th... और पढ़ें


Warc 2026 media trends: Systems planning, AI, & the creator economy

South Africa, Jan. 16 -- The incremental growth is mostly being captured by digital platforms, not traditional channels. Almost 80% of ad spend now flows into retail media, paid search, and social pla... और पढ़ें


#BizTrends2026 | Motherland Omni's Mpho Mothapo: Radio Trends in 2026

South Africa, Jan. 16 -- The era of radio complementing the body clock seems to be nearing dissipation soon, social media highway is the palatable norm, and running faster than a Japanese bullet train... और पढ़ें


Netflix bags global streaming rights to Sony's hit franchises

South Africa, Jan. 16 -- Exclusive agreement In the exclusive multi-year agreement, SPE's feature films will stream on Netflix worldwide - an industry-first for Pay-1 - following their full theatrica... और पढ़ें


Could ChatGPT convince you to buy something? Threat of manipulation looms as AI companies gear up to sell ads

South Africa, Jan. 16 -- Unfortunately, the AI industry is now taking a page from the social media playbook and has set its sights on monetizing consumer attention. When OpenAI launched its ChatGPT Se... और पढ़ें


Start your career in creative technology with Ogilvy: Applications now open!

South Africa, Jan. 16 -- Now in its third year, and already a finalist at the prestigious Bookmarks and AdFocus Awards, the programme develops diverse, next-generation creative technologists, bridging... और पढ़ें


Global information resource Wikipedia celebrates 25 years

South Africa, Jan. 16 -- It also launched its Wikipedia 25 campaign as part of the celebration. The campaign through the Wikimedia Foundation - the nonprofit that operates Wikipedia - invites everyon... और पढ़ें


#BizTrends2026 | Humanz' Michael Cost : The influencer marketing cheat sheet

South Africa, Jan. 16 -- This cheat sheet outlines the key influencer marketing trends B2B marketers should watch in 2026. Communities Communities is the new buzzword in influencer marketing, but it... और पढ़ें


#BizTrends2026 | 21st Century's Dr Chris Blair: Navigating radical change in the working world

South Africa, Jan. 15 -- By the end of this century, the global population is expected to hover around 10 billion - peaking in the 2080s and declining slightly by 2100 (United Nations, 2022). This gro... और पढ़ें


The Helpers: Good Things Guy launches SA's first user-driven charity directory

South Africa, Jan. 15 -- The Helpers goes back to the Covid-19 pandemic. It started as a "charity" section on the Good Things Guy website, curated by editor Tyler Leigh Vivier. "During lockdown, our ... और पढ़ें