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When the audience you want won't sit through your ads

South Africa, July 30 -- Many high-net-worth consumers have deliberately engineered advertising out of their lives. They subscribe to ad-free streaming services, spend less time consuming traditional ... Read More


#WPRD2026 | Trust, not traffic: What Nigeria's AI reckoning teaches South African communicators

South Africa, July 30 -- At WGN Africa, we're a Pan-African through-the-line (TTL) PR and Communications agency, delivering integrated communications across earned, owned and shared media to create va... Read More


H&M to open its 30th local store at Paarl Mall

South Africa, July 30 -- The 1,831m2 store will occupy a prominent position at the shopping centre, offering wardrobe essentials alongside seasonal fashion collections across H&M's womenswear, menswea... Read More


Effie Awards South Africa announces 2026 finalists

South Africa, July 30 -- Hosted by the Association for Communication and Advertising (ACA), the Effie Awards remain the globally recognised benchmark for marketing effectiveness. Reaching finalist sta... Read More


#WPRD2026 | 4 Principles for managing a crisis in the AI era

South Africa, July 30 -- AI doesn't have a news cycle; it has a memory. When a customer, investor or journalist asks an AI platform about your company, it draws on everything ever published about you... Read More


Meet Sebastian Krogh: Helping brands turn data into better decisions

South Africa, July 30 -- We're excited to welcome our new senior business development manager to the Vicinity Media team. With extensive experience spanning premium publishers, martech, SaaS, digital ... Read More


#BehindtheCampaign | It Just Got Real with a Springbok legend and Toyota SA's new bZ4X

South Africa, July 30 -- Toyota then let Frans, with his friend Ruan Pienaar tagging along, give the audience his honest opinion of the car. All in Bloemfotein - not what you picture when you think o... Read More


Fifa World Cup | Global in scale, but media attention remains intensely local

South Africa, July 29 -- It shows that tournament scale alone did not determine attention. National relevance shaped local coverage, while individual players and off-field issues generated their own m... Read More


Lerato Motloung takes over PRCA Africa's NextGen leadership

South Africa, July 29 -- A seat at the table Motloung, account director at Havas South Africa, succeeds Cherna Lutta, who steps down after growing the Africa NextGen Group into one of PRCA Africa's m... Read More


Simone Zanetti confirmed for SuperLead Leadership Summit 2026

South Africa, July 29 -- The summit, hosted by SuperLead, is expected to convene more than 2,000 leaders in person, with additional participation through virtual and media channels. The 2026 theme, "I... Read More