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White Star launches new TVC: The heartbeat of South African kitchens

South Africa, April 8 -- White Star recently launched a new, fresh, bold television commercial (TVC) that tells a story many of us know too well: the kitchen as the arena where tradition meets the nex... Read More


OFM celebrates strong start to 2026

South Africa, April 8 -- This milestone year has already seen a dynamic lineup of on-air activations and listener-focused initiatives that highlight OFM's legacy while driving future growth. Key campa... Read More


Dr Danny Tong headlines new episode of We South African Podcast

South Africa, April 8 -- South Africa's entrepreneurial spirit takes centre stage once again as Dr Danny Tong appears on the latest episode of the We South African Podcast, a flagship platform brought... Read More


Why businesses are rethinking their CMS investments in 2026

South Africa, April 8 -- But in 2026, more businesses are starting to question whether their current CMS is enabling growth or quietly holding them back. Over the past decade, many organisations inve... Read More


Your consumer isn't who you think they are right now

South Africa, April 8 -- Let me explain both. A few months ago, I began stopping at our nearby Woolies on the way home from school pickup. My son figured it out quickly - the direction we turn from t... Read More


Consumers are loyal to benefits, not brands

South Africa, April 8 -- Roots is South Africa's longest-running and most comprehensive independent local consumer research survey, conducted at community level, surveying the behaviour of economicall... Read More


When supply chains fail, brands speak: The KitKat theft case study

South Africa, April 8 -- What could have remained a quiet supply chain disruption quickly became one of the year's most talked-about brand moments, offering a real-world lesson in brand agility, crisi... Read More


Why relevance, not reach, is the real driver of email performance

South Africa, April 7 -- Customers are not disengaging because they are overwhelmed by communication alone. They are disengaging because too much of what they receive does not reflect their behaviour,... Read More


OpenAI's CMO resigns for health reasons

South Africa, April 7 -- Rouch, who joined the artificial intelligence company in late 2024, said in a LinkedIn post that she has reached a point where prioritising treatment and her family had become... Read More


Carlpool with Kfm 94.5: A welcome lift amid rising petrol prices

South Africa, April 7 -- In partnership with the iconic City Sightseeing, Carl and his team will transport lucky listeners aboard a premium red double-decker City Sightseeing bus, offering a free retu... Read More