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Cracker Barrel CEO Julie Masino to step down after failed rebrand

South Africa, July 31 -- Cracker Barrel, a US casual dining and retail chain best known for its country-themed restaurants and gift stores, announced that Masino will leave the role on 10 August. She ... Read More


#WPRD2026 | The Human Rhythm: The pattern communicators keep ignoring

South Africa, July 31 -- Humans live in rhythm. Not in neat audience segments or persona decks. Not in demographic clusters or psychographic profiles. They live in the flow of real days: the rush, t... Read More


Beyond the theme: Why 2026 corporate events must offer more than a beautiful room

South Africa, July 30 -- International event research points to a massive shift: we are moving away from simply decorating a themed space toward creating immersive, living environments where delegates... Read More


When the audience you want won't sit through your ads

South Africa, July 30 -- Many high-net-worth consumers have deliberately engineered advertising out of their lives. They subscribe to ad-free streaming services, spend less time consuming traditional ... Read More


#WPRD2026 | Trust, not traffic: What Nigeria's AI reckoning teaches South African communicators

South Africa, July 30 -- At WGN Africa, we're a Pan-African through-the-line (TTL) PR and Communications agency, delivering integrated communications across earned, owned and shared media to create va... Read More


H&M to open its 30th local store at Paarl Mall

South Africa, July 30 -- The 1,831m2 store will occupy a prominent position at the shopping centre, offering wardrobe essentials alongside seasonal fashion collections across H&M's womenswear, menswea... Read More


Effie Awards South Africa announces 2026 finalists

South Africa, July 30 -- Hosted by the Association for Communication and Advertising (ACA), the Effie Awards remain the globally recognised benchmark for marketing effectiveness. Reaching finalist sta... Read More


#WPRD2026 | 4 Principles for managing a crisis in the AI era

South Africa, July 30 -- AI doesn't have a news cycle; it has a memory. When a customer, investor or journalist asks an AI platform about your company, it draws on everything ever published about you... Read More


Meet Sebastian Krogh: Helping brands turn data into better decisions

South Africa, July 30 -- We're excited to welcome our new senior business development manager to the Vicinity Media team. With extensive experience spanning premium publishers, martech, SaaS, digital ... Read More


#BehindtheCampaign | It Just Got Real with a Springbok legend and Toyota SA's new bZ4X

South Africa, July 30 -- Toyota then let Frans, with his friend Ruan Pienaar tagging along, give the audience his honest opinion of the car. All in Bloemfotein - not what you picture when you think o... Read More