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South Africa's consumer class is back on the road!

South Africa, April 13 -- For the 2025 calendar year, passenger car sales alone peaked at 422,000 units which is a 20% growth on the previous year and the highest level recorded since 2014! And 2026 h... Read More


IRL is better: Marc-Antoine Barrois' anti-social campaign redefines luxury retail

South Africa, April 13 -- The Parisian couture and haute perfumery maison has appointed Fred & Farid to lead communications for the launch of its first New York boutique, introducing a campaign that c... Read More


SportyTV bags rights to stream Fifa World Cup 2026 in SA

South Africa, April 13 -- SportyTV said in a statement it will deliver comprehensive pre- and post-match coverage from its studios in Cape Town and Madrid, supported by a lineup of top-tier commentato... Read More


Inside Pat on Brands' Business to Brand Summit

South Africa, April 13 -- The Business to Brand Summit was born from a conviction I have carried for years: Africa has no shortage of businesses, but we need far more brands that are trusted, cultural... Read More


Ster-Kinekor upgrades cinema experience with debut of Imax with Laser theatre

South Africa, April 13 -- The Imax with Laser cinema is the latest addition to Ster-Kinekor's portfolio of specialist formats at The Zone. These include three luxurious Cine Prestige theatres, the Kid... Read More


Bernini puts a playful spotlight on girls' night with new 'Last To Leave' campaign

South Africa, April 13 -- At the core of Bernini is a belief in realness. Real wine, real connection and real moments worth lingering in. With Last To Leave, the brand captures one of those moments th... Read More


NMU launches an industry ready media agency lab

South Africa, April 13 -- The Humanities Creative Media Lab functions as a working agency within the university, giving students hands-on experience in content creation, media production, and strategi... Read More


Old Mutual-MFC Khokha Umoya campaign reminds families that peace of mind is always within reach

South Africa, April 10 -- In moments of loss, grief is seldom borne alone. Across communities, families, neighbours, and friends unite to honour a life. Yet too often, this shared moment is clouded by... Read More


The brands winning South Africa's car buyers aren't the ones you expect

South Africa, April 10 -- Early insights from Rogerwilco's upcoming 2026 South African Automotive Marketing Report, developed in collaboration with Martech leader YOUKNOW Technologies, show that while... Read More


Eye-tracking: the most potent ad testing tool in the attention economy

South Africa, April 10 -- And break through they must, for attention drives business effectiveness. Rand for rand, high-attention media plans boost market share growth by as much as 12% compared to lo... Read More