Exclusive

Publication

Byline

Research masterminds are coming together at The SAMRA Annual Conference this week

, May 20 -- The theme for this year's conference reflects on how the decisions that we make today will influence tomorrow. As an industry, we are driven to advance our business practices through techn... Read More


Email marketing: The affordable and effective strategy your business needs

, May 20 -- Here's why top marketers continue to leverage email as a crucial part of their strategies: Email marketing is user-friendly and doesn't require advanced technical skills. From drafting co... Read More


Forging the influential bridge: Where do brands intersect with real campaign success?

, May 20 -- Nicole Capper, the new GM at Humanz South Africa, has a unique perspective that offers a solution to bridge this divide. As an industry expert and an influencer, Capper brings a juxtaposed... Read More


Nomzamo Mbatha and Africanbank form unique partnership

, May 20 -- The commercial element will see the actress introduce her own branded products in the market, and the creation and launch of a Nomzamo Mbatha Empower Her account. Though the account will ... Read More


How film, music can promote SA as an appealing tourism destination

, May 20 -- The panellists featured in this insightful discussion encompass a diverse array of expertise and experience within the realms of film, music, and tourism. Award-winning executive creative ... Read More


The power of customer-centricity: Building profitability in SMEs

, May 20 -- Customers will leave if they're unhappy, and customer churn is an expensive problem. According to Hubspot, it's five times more expensive to acquire a new customer and customer-centric co... Read More


Tshepo Bopape awarded inaugural Dalro Visual Arts Merit Award

, May 20 -- Bopape has not only gained recognition but also a transformative nine-month art residency. This includes a dedicated studio space, a stipend for materials and framing, and a living allowan... Read More


Ogilvy and Promise top the One Show 2024 Middle East & Africa Creative Rankings

, May 20 -- The top ME&A Independent Agency is Promise Johannesburg. The agency is also ranked eighth in the Middle East & Africa Agency of the Year. The leading ME&A Production Company is South Afri... Read More


Consumer insights company, KLA delves into voter sentiment ahead of the SA elections

, May 17 -- South Africa's upcoming election heralds a critical juncture, as major political shifts challenge decades of single-party dominance by the ANC since 1994 and its predecessor, the National ... Read More


Ogilvy shines as the winning Consumer and Influence PR Agency at the SABRE Africa Awards

, May 17 -- Ogilvy PR & Influence's together with Unilever Comfort launched the 'Comfort Fragrance Release Pouch', which utilised groundbreaking social media strategies and digital marketing technique... Read More