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#SAPR2025: Strategic-level access increases measurement in PR

South Africa, Dec. 2 -- Without strategic access, practitioners cannot begin to add strategic value. This is significant for measurement because without strategic access, practitioners cannot begin t... Read More


Trace Africa rebrands to Trace Ngoma

South Africa, Dec. 2 -- A channel built for South African identity Anchored in the meaning of "Ngoma," the rebrand focuses on homegrown genres including amapiano, Afro-pop, maskandi, hip-hop, gqom, l... Read More


Safrea applauds SASJA as World Conference of Science Journalists 2025 opens in South Africa

South Africa, Dec. 2 -- Safrea is honoured to count SASJA among its valued member organisations and congratulates the dedicated team behind this landmark event. In particular, Safrea extends warm reco... Read More


#BehindtheCampaign: FCB's global campaign for Intuit QuickBooks showcases AI's potential

South Africa, Dec. 2 -- AI and human intelligence The campaign celebrates the powerful blend of AI and HU (Human Intelligence). Its message, "Whatever is holding you back, you can Outdo It with Intui... Read More


From Rhode Skin to Lattafa: The brands that won beauty in 2025

South Africa, Dec. 2 -- Who won beauty in 2025? These are the brands Spate found that are driving the biggest change in popularity: According to Spate, the brands that "won beauty" gained momentum b... Read More


New Tops at Spar brand TVC brings together culture, community and choice

South Africa, Dec. 2 -- The TVC celebrates the moments that become legendary when people choose to "show up", because Epic isn't something you stumble into - it's something you choose. The campaign d... Read More


Resilience, creativity, and impact: The dentsu Africa story

South Africa, Dec. 2 -- This year has been about more than awards, but we are proud of the recognition that reflects our commitment to excellence. From dentsu Kenya making history as the first Kenyan ... Read More


AI Overviews are rewriting the rules of search marketing - here's how to adjust your strategy

South Africa, Dec. 2 -- While this may offer a more frictionless experience for the user, it presents new challenges for advertisers trying to make the most of their digital ad budgets. This trend is... Read More


Scopen's South Africa's Top 10 Most Admired Marketing Professionals for 2025

South Africa, Dec. 2 -- The 2025 Top 10 Most Admired Marketing Professionals are: The Most Admired Marketing Professionals is especially significant. "These names emerge because peers genuinely beli... Read More


Discovery Bank's Black Friday SpendTrend 2025 reveals real-time spending trends

South Africa, Dec. 1 -- The newly released insights provide a detailed look at payment trends, transaction volumes, and shifting consumer preferences during one of the busiest retail days of the year.... Read More