Jakarta, Sept. 8 -- Coordinating Minister for Economic Affairs Airlangga Hartarto has set a sales target of Rp35 trillion (US$2 billion) for the 2025 National Online Shopping Day (Harbolnas).
This figure reflects a 12.2 percent increase compared to the 2024 Harbolnas, which recorded Rp31.2 trillion (US$1.8 billion) in transactions.
"Out of last year's Rp31 trillion transactions, more than 30 percent were domestic products. We hope this year's figure will be higher, between Rp33 trillion and Rp35 trillion," he remarked at the Road to Harbolnas 2025 press conference in Jakarta on Monday.
He emphasized that the event is expected to boost sales among micro, small, and medium enterprises (MSMEs) while strengthening the campaign to promote d...
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