Jakarta, March 15 -- Communication and Digital Affairs Minister Meutya Hafid underscored that digital transformation undertaken by Indonesia can also boost the businesses of players of micro, small, and medium enterprises (MSMEs), provided it is implemented effectively.

In an official statement received here on Saturday, Hafid encouraged MSME players, particularly women, to embrace digital technology as part of digital transformation to boost their businesses.

Hafid stressed the importance of MSMEs marketing their products using increasingly diverse digital platforms, such as instant messaging, social media, and marketplace applications.

Hafid emphasized that utilizing all available platforms is crucial for MSMEs to expand their reach ...