Malang, East Java, Nov. 8 -- Brawijaya University (UB) has revealed its key role in helping Malang City, East Java, earn recognition as a UNESCO Creative City in the field of media arts.

UB Lecturer in Chinese Language and Culture, Yang Nadia Miranti, said the university played a leading role in facilitating the visit of Professor Xiang "Hardy" Yong, UNESCO Chair on Creativity and Sustainable Development in Rural Areas and Dean of the Institute for Cultural Industries at Peking University, to explore Malang's cultural industry potential.

"UB's academic diplomacy with Peking University was vital," Miranti said in a statement that ANTARA released here Saturday.

She added that Professor Hardy and UB's Faculty of Humanities visited several...