Manama, Feb. 8 -- Formula 1 has become the second fastest growing major sports league on the planet in terms of follower growth with 35million total followers and have seen by far the fastest growth in engagement compared to other major sports with a 99% increase during pandemic in 2020.
Following an unprecedented 2020 season, Formula 1 successfully delivered a revised 17-race calendar and was the first international sport to safely resume last summer, F1 in a statement said.
In 2020, followers (across Facebook, Twitter, Instagram, YouTube, Tiktok, Snapchat, Twitch and Chinese social platforms) were up 36% to 35million, video views up 47% to 4.9billion and total engagement up 99% to 810million. Additionally, total video views across F1.co...