India, Nov. 18 -- Ari is a premium retail management software that aims to automate and harmonize businesses. It is a product of Web Masters, which is a multinational IT company with branches in UAE, Singapore, Bahrain, and India. Besides retail software products, the IT company also provides Enterprise Solutions from Microsoft, Microsoft Cloud Solutions, and Services.

The increasing power of the consumers in the marketplace has brought numerous changes to the retail industry trends. Moreover, consumer expectations keep on shifting, driving the retailers to make difficult choices. Every retailer focuses on different aspects of consumer convenience, and hence, their unique selling propositions vary from each other.

However, one of the comm...