Hanoi, Feb. 22 -- Amidst the drastic restructuring of global supply chains and increasingly stringent requirements for sustainable development and green consumption, digital transformation is emerging as a key solution for Vietnam's handicraft industry to transcend the limitations of traditional models, enhance value, and progressively solidify its standing in the international market.

Vietnam currently boasts thousands of craft villages with centuries-old histories, producing a wide range of products, from rattan and bamboo wares, ceramics and lacquerware to hand-woven textiles-all deeply imbued with the nation's cultural identity.

However, the majority of enterprises and production facilities still cling to outdated market approaches ...