Hanoi, Jan. 25 -- Vietnam's pavilion has captured great attention at the 2026 FITUR International Tourism Fair in Madrid, with cultural and culinary showcases, trade promotion activities, and initiatives to strengthen tourism cooperation with European partners. Organised by the Vietnam Culture and Tourism Association in Europe (VNCT) in coordination with the Vietnam Cultural Centre in France, the pavilion aims to enhance Vietnam's tourism presence in the European market while expanding connections with international partners in travel, tourism promotion, and media. Notably, the "HOLA VIETNAM!" event and a cocktail party on the opening day, January 21, featuring Vietnamese culinary drew crowds of visitors, travel partners, and internationa...